Author name: Inflatable Designer

I have been in contact with the world of inflatables in Portugal, almost from the beginning, working for one of the Portuguese manufacturers. Going through all the areas related to planning, manufacturing and promotion, I always liked to know why and find out how.

Why Your Inflatable Factory’s Marketing Is a Joke

Authenticity, Fair Pricing, and Strategies That Aren’t Amateur Hour If your inflatable factory still relies solely on “word of mouth” or Facebook ads with photos taken on a mobile phone in 2012, we’ve got bad news: you’re leaving money on the table. Let’s cut the crap and talk about strategies that actually sell —no fluff, […]

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Machiavelli’s Rules for Inflatable Factory Owners

If you want to lead, forget ethics – 5 lessons from ‘The Prince’ for inflatable manufacturers seeking power and profit. In the 16th century, Machiavelli taught leaders how to seize and maintain power—no matter the methods. Today, inflatable manufacturers can use these same strategies to dominate the market, crush competitors, and secure sky-high profits. If

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5 Dirty (But Effective) Tactics for Inflatable Manufacturers

Why Playing Nice Only Lines Someone Else’s Pockets Negotiating as an inflatable manufacturer isn’t for the faint-hearted. While you’re busy worrying about “healthy relationships,” your competitor is extracting outrageous margins from desperate clients and crushing suppliers like ants. Fancy joining the game? Here are the unwritten rules no one has the guts to tell you.

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The Subtle Art Of Not Giving A Damn About Your Competitors

“Brutal Lessons for Inflatable Manufacturers Who Are Tired of Trying to Please Everyone and Want to Focus on What Really Matters: Their Profit and Peace of Mind” INTRODUCTION (OR: “STOP WHINING AND READ THIS”) Do you lie awake at night worrying about what other manufacturers are doing?Do you waste hours arguing about “eco-friendly” PVC that

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How Inflatable Manufacturers Can Dominate in 2030

Dear inflatable manufacturers, The global landscape is changing at a staggering pace. Technology is advancing, artificial intelligence is taking centre stage, and as I heard in the conversation with Caio Carneiro and Flávio Augusto on the Jota Jota Podcast, the future holds significant transformations for every industry. But amidst this revolution, where does the inflatable

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